Meta announced its newest Meta Quest 3 mixed reality headset back in June, promising twice the graphical performance of its predecessor, the Quest 2. Now, with increased competition in the mixed reality segment from Apple, the company has revealed more details about its next-generation headset at its Meta Connect 2023 annual conference on Wednesday, including an official launch date. The Meta Quest 3 will start shipping October 10, with pre-orders for the headset live right now. Meta CEO Mark Zuckerberg also showed off immersive virtual reality capabilities of the headset, while keeping your physical surroundings in sight with full-colour passthrough.