Life By You wants to be one of the most open-ended, customizable life sims, yet despite its broad simulation it’s already looking like it captures the kind of lived-in vibe that The Sims 4 often falls short on, setting the bar for EA’s next project. In a new gameplay demo, general manager Rod Humble shows off how the upcoming project from Cities Skylines 2 and Crusader Kings 3 publisher Paradox Interactive is shaping up.