tech.hindustantimes.com
24.08.2023 / 08:35
After Apple, now Spotify rolls out more creator tools to empower podcasters
Podcasts are an increasingly popular audio platform in India and the country ranks third globally with over 150 million podcast listeners. While the podcast journey in India started in 2005 with Abhishek Kumar and Aditya Mhatre's Indicast, the format has become extremely popular since the emergence of streaming platforms such as Spotify, Apple Podcast, Amazon Music, and more. To encourage and empower podcasters, Apple just a few days ago, rolled out several creator tools such as Linkfire integration and subscriber analytics.