Ming-Chi Kuo

For years, Apple has been rumoured to be working on a foldable iPhone in a bid to take on the likes of Samsung, Google and now OnePlus in the foldable smartphone market. However, it is still playing catchup, and it is likely to be doing so in the near future. A new report suggests that the plans for a foldable iPhone have run into snags and the proposed device could be delayed or even killed off, which could potentially be a big blow as the company aims to retain its crown as the top smartphone maker of the year, a feat it achieved last year by leaving Samsung behind.

Apple is making waves in the tech world with its ambitious plans for foldable devices, as revealed in a recent investor note. With speculations surrounding the launch of a 20.3-inch hybrid and a foldable iPhone, Apple is poised to revolutionize the way we interact with technology.

Apple Vision Pro surveys have been sent out to users ever since the headset launched earlier this year, but on this occasion, the company has sent customers a multitude of questions, wanting to learn about their experience and usage habits. What is interesting about the latest in-depth survey is that it was sent out shortly after the technology giant reportedly cut production of its latest head-mounted wearable to an estimated 400,000 to 450,000 annual units.

iOS 18 is reported to be Apple's biggest update for the iPhone as the company is planning a swarm of new AI-related utilities on a system level. There have been numerous reports highlighting how the iPhone could benefit from generative AI and what advancements it could bring to Siri and Spotlight Search. While the company is gradually expanding its efforts to bring the technology to the older and newer models of the iPhone, a prominent analyst claims that the first wave of AI features will not rely on AI cloud servers on the iPhone.

Apple's exploration into the realm of foldable devices appears to be starting, with recent reports indicating that the tech giant is actively developing a foldable MacBook. Ming-Chi Kuo, a prominent analyst known for his accurate predictions about Apple's future products, has revealed that the company is working on a 20.3-inch foldable MacBook, with plans for a potential launch in 2027.

Apple iPhone 15 Pro Max gained immense popularity due to its camera capabilities and integration of a new tetraprism camera which offered 5x optical zoom. Now, Apple has been rumored to include the tetraprism camera in its upcoming iPhone 16 Pro variants too. That means, both of this year's iPhones, iPhone 16 Pro and iPhone 16 Pro Max, will pack these cameras. Check out what the latest leaks have said about the upcoming Apple iPhone 16 series.

In Apple’s latest Q1 2024 earnings call, it was revealed that nearly 30 percent of the technology giant’s iPhone revenue for the quarter was thanks to its presence in one market, China, and given its recent 13 percent shipments decline in the region, the company stands to lose out on a ton if its market share continues to be threatened. Unfortunately, that looks to be the case here, with analysts believing that Huawei’s comeback is creating a torrent of problems and other reasons for that sales slump.

Apple’s OLED iPad Pro family will reportedly see a launch in March this year, but new information states that the company has cut back on display orders by 30 percent. It appears that for the initial batch, the Cupertino giant does not believe that the new tablets will yield the same success as previous models, and there are likely a few reasons why this is the case, which we have discussed here.

Apple Vision Pro pre-orders went live on January 19th and surprisingly people seem to have been falling over each other to get this outstanding new Apple innovation. While reports were claiming that the Vision Pro headset might attract fewer users due to its massive price tag and lower battery life, however, it is reported that Apple has sold up to 180000 units of Vision Pro headsets during the pre-order weekend. Apple analyst Ming-Chi Kuo also highlighted concerns over shipping times as compared to Apple iPhone. Know what experts say about the upcoming sales of the Apple Vision Pro headset.

Pre-orders of the $3,499 Apple Vision Pro commenced last week, and with three storage variants available at different pricing tiers, there were a few options that customers could choose from. Now, one analyst estimates that the AR headset was a phenomenal hit, reaching up to 180,000 units, but that does not necessarily mean that the same momentum will be carried out through the year, as several factors will determine the device's success.

The Apple Vision Pro is priced at $3,499, so it is likely that out of the initial estimated 60,000 to 80,000 units that make up the first batch, the majority of buyers will take advantage of the Apple Card to facilitate payments through installments. After all, undertaking an expensive purchase such as this is not feasible for everyone, and the mixed-reality headset has caught the attention of the masses, so it is natural for them to be lured into trying out the device. In the end, Goldman Sachs should be pleased with the outcome, as Apple Card loans are expected to reach $1 billion thanks to the upcoming launch.

A slump in smartphone demand did not shake Apple’s resolve or the sales momentum of its iPhones because, according to the latest data, the California-based giant achieved one milestone that it took the firm 13 years to fulfill ever since it launched the first iPhone, and that is overtaking its closest adversary, Samsung, in global smartphone shipments.

The Apple Vision Pro will officially release on February 2, with pre-orders of the mixed-reality headset starting on January 19. Between this period, several reviewers will provide their initial thoughts on Apple’s first AR headset, but according to the latest update, the California-based giant will have a tighter grip on the entire process, suggesting that it does not want any negative content or impressions being published online.

The Apple AirTag has become an extremely popular gadget in recent years, and it has time and again proved its usefulness. There have been many instances where the AirTag was used to locate lost or stolen items. People have used these Bluetooth trackers to find items like wallets, bikes, cars, safes, and even potted plants and pets, while the police have also used them to catch criminals. While there have been concerns about AirTags and other Bluetooth trackers being used to track people unknowingly, the positive use cases have far outweighed the negatives thus far. Consequently, Apple is reportedly developing the Apple AirTag 2. However, if you were expecting it to come out this year, then you're headed for disappointment.

The iPhone 17 lineup, arriving in 2025, is said to receive a substantial front-facing camera and lens upgrade. One notable analyst predicts that a 24MP sensor will be added, along with a 6P lens, delivering unrivaled image quality improvements. However, this duo is also said to eat into Apple’s margins as the component cost is said to jump up massively in 2025.

Apple announced its Vision Pro headset at its WWDC event last year. However, the company did not precisely state the product's release date. The headset is speculated to launch in the first quarter of 2024, and as the launch nears, we are now hearing details on the potential dates. It is now being reported that Apple will launch the Vision Pro headset in the last week of January, according to news from the Chinese investor news service.

Over the years, we have seen various innovative foldables from leading smartphone brands such as Samsung, Google, Motorola, Oppo, and more. However, Apple has yet to enter the foldable market, but how and when that will happen is unknown. While Samsung is working on its 6th generation of foldable and flip smartphones, Apple is reportedly just ready to start production for foldable displays for its iPad and iPhone. Various previous reports claimed that Apple might announce its iPhone Flip in 2024. Now, we are only left with a few days to enter 2024 and experts have had something to say about Apple's plan to bring the iPhone foldable to the market.

An earlier Apple Vision Pro launch timeline stated that the mixed-reality headset’s shipments would start in February next year, with the company’s supply chain working in overdrive mode to avoid any further delay. Now, one analyst believes that if the current schedule is maintained, the device will start getting stocked in stores beginning in late January. Aside from these launch predictions, the analyst also states that the mixed-reality headset will be Apple’s most important product for 2024 and also provides shipment estimates for next year.

Apple lags severely in artificial intelligence-generated content (AIGC), especially regarding Siri integration. With the competition picking up steam in this category, it is not difficult to believe that the technology giant will bring some improvements to the iPhone 16 lineup, with one analyst predicting that all four models will ship with upgraded microphones, as it will help in voice and speech integration for triggering Siri and other AI-related tasks.

The Chinese company, Huawei is gaining much recognition in the market with their new innovative ideas in bringing top-notch technology to their smartphones. Most recently, the company announced its in-house 5G chip which created a buzz among smartphone buyers. Now, with the Huawei P70 series, the company has bigger plans in terms of introducing better-than-ever camera specifications worldwide along with a new chipset. Know how Huawei is planning to increase its sales by introducing the P70 series.

Get ready for a new Apple iPad Mini experience as the Cupertino-based tech giant gears up to introduce the seventh generation of its compact tablet in either September or October, 2024. The tech giant last treated us to an iPad Mini update in September 2021, delivering a large 8.3-inch display, a convenient USB-C port, and a Touch ID power button, among other enhancements. With the A15 Bionic chip, 5G support, and compatibility with the second-gen Apple Pencil, the 2021 release showcased Apple's commitment to innovation.

Apple has been rumoured to bring the tetraprism lens to the iPhone 16 Pro next year if reports are to be believed. The Cupertino-based tech giant finally brought the periscope lens to its iPhone this year, years after Samsung first featured it. However, it is only the top-end iPhone 15 Pro Max that features it. But things could change next year, as not just the iPhone 16 Pro Max, but the iPhone 16 Pro is also rumoured to get it, and it could enhance the photographic capabilities of the iPhone. Here's why.

Apple launched the iPhone 15 Pro Max with one of the most significant camera upgrades compared to prior releases. The latest flagship features improved camera hardware and software optimizations that reflect improved photo and video quality. The iPhone 15 Pro Max features 5x optical zoom capabilities that can jump up to 25x with the help of digital zoom. Now, Apple plans to further improve the cameras on the iPhone 16 Pro models with a tetraprism telephoto lens.

Rumours about Apple's next iPhone, the iPhone 16 series, have started surfacing ever since the iPhone 15 series was unveiled to the world. This time around, the top-end iPhone, the iPhone 15 Pro Max, gets one groundbreaking camera feature - a telephoto lens. While brands such as Samsung, Sony, and Xiaomi have had this technology for years, Apple has joined the party late by bringing it to only one device so far. However, that is set to change next year as not only the iPhone 16 Pro Max but the iPhone 16 Pro is also tipped to feature 5X zoom. Here's all we know.

The new iPhone, iMac, and MacBook Pro generations have been launched by Apple. Now, the fans are waiting for the new iPad Air and iPad Pro models, which are rumored to launch in 2024. The coming year may herald big changes to the new iPad Air as well as the iPad Pro models and an expert has some important news to share about their displays and screen sizes. Check out what the new leaks are circulating about the 2024 launch products.

According to recent reports from Bloomberg's Mark Gurman, Apple will refresh its entire iPad lineup next year. At this stage, it is unclear which iPad models will be the first to receive upgrades. Prominent analyst Ming-Chi Kuo believes Apple will first announce the OLED iPad Pro next year. It is now being reported that Apple will begin OLED panel production next year.

In recent years, Apple has been making more and more efforts to strengthen its foothold in the Indian smartphone market. It has also tapped into the ‘Make in India' initiative by establishing manufacturing of not only older iPhones but newer models such as iPhone 14 and iPhone 15 in the country. And now, the Cupertino-based tech giant is reportedly taking another giant step towards increasing its production capacity in India by kicking the new product introduction (NPI) of the iPhone 17 in the second half of 2025. Let us take a closer look.

Qualcomm recently posted its fourth-quarter earnings, and despite a slowing smartphone market, the San Diego firm managed to beat expectations. While the company might have narrowly avoided a pummeling in this three-month period, there are a myriad of challenges that await the chipset maker going into 2024, with Huawei likely on the top of that list. Fortunately, Qualcomm CEO Cristiano Amon stated in the earnings call that these events and the emergence of another player will not affect its relationship with other smartphone brands in China.

The Meta Quest 3 launched on October 10, putting it several months ahead of the Apple Vision Pro, which is slated to arrive early next year but will only be available through an appointment system. Regardless of how it arrives for consumers and how difficult it will be to procure the ludicrously expensive AR headset, one analyst believes that Apple’s premium offering is up three years compared to what Meta has produced.

The iPhone 15 lineup has been out for about a month, so you know what that means: rumors about next-gen iPhones.

The Apple Watch Ultra 2 "offers minor refinements over the last generation," we found in our review, but if you're waiting for the third-gen smartwatch to take your tracking up a notch, it may not happen until 2025.

Apple enthusiasts may soon have a reason to celebrate, as a new leak hints at the return of the 12-inch MacBook in a more budget-friendly avatar. The 12-inch Macbook was discontinued in 2019 after introducing it in 2015 as the MacBook Air took its place. However, users have been speculating for a while whether Apple plans to introduce cheaper MacBooks that could provide a more affordable alternative to their existing lineup.

Apple plans to introduce a new budget Mac next year, allowing the company to tackle dwindling shipments. Considering the ongoing inflation, the MacBook Air and MacBook Pro models have become marginally expensive. Apple transitioned to its custom silicon opened room for a budget MacBook, which the company is now expected to announce next year. A tipster now claims that Apple will launch its low-cost MacBook in 12-inch and 13-inch sizes with a price tag of $700 or less.

Apple's 12-inch MacBook was a favorite to many, but it lacked the performance of high-end MacBooks. However, since Apple debuted its custom M-series of chips, rumors of a low-cost MacBook have surfaced again. Apple's M-series chips have solved the only thing wrong with the 12-inch MacBook. A prominent analyst now claims that Apple is considering a low-cost MacBook launch next year, which could be the successor of the 12-inch MacBook that Apple debuted in 2012.

The re-using of taglines is a foreign concept to Apple, and while we have yet to see the company repeat the same words to market a product or service, we have noticed that on this occasion, the company used the exact same words for its October 30 ‘Scary Fast’ event. For those that do not know, the firm used the same tagline to describe the performance of the previous-generation M1 Pro and M1 Max, which can only mean that the M3 may surpass performance and power efficiency expectations.

A short while after Apple officially announced its October 30 ‘Crazy Fast’ event, an analyst backtracks on his original prediction concerning the company’s launch of the M3 and the MacBook Pro lineup that will feature this chipset. Apparently, he believes that the lack of upgrades provided by the M2 will force Apple to proceed with a launch this year even though the upcoming portable Macs might be produced in fewer numbers.

Get ready for another Apple event. After launching the iPhone 15 last month, the company has another presentation on tap, and the teaser suggests Cupertino will reveal new Macs.

Is Apple releasing a new iPad this year or not? Several reports, including those from Supercharged and 9to5Mac, suggested that new iPads were coming last week. But all we got was a new Apple Pencil with a USB-C connector, and the latest rumor now pushes the next iPad launch to spring 2024.

Apple is not new to testing weird products that never make it out of the prototype stage. The list of patents filed by the Cupertino-based tech giant is even weirder, with gadgets like a foldable iMac, MacBook-integrated iPhone, a windowless car, vibrating VR socks, and self-adjusting bands for the Apple Watch being proposed. However, a new leak has surfaced showcasing an Apple device that could very well make it to the market - a HomePod with an LCD display. Know all about it.

Apple is reportedly gearing up to introduce generative AI capabilities to its iPhone and iPad lineup, with expectations of seeing these features as early as iOS 18. Jeff Pu, an analyst covering Apple's supply chain for Hong Kong-based investment firm Haitong International Securities, speculates that this development could occur no earlier than late 2024.

Apple enthusiasts eagerly awaiting the AirTag 2 will need to be patient for a much longer period as an analyst has revealed that the launch has been postponed till 2025. This was revealed by noted Apple analyst Ming-Chi Kuo. Initially slated for a late 2024 or early 2025 launch, the production timeline for this popular accessory has faced delays. It looks to have fallen victim to more important Apple products, which too are reportedly facing delays.

The US has blocked Nvidia from selling the GeForce RTX 4090 PC graphics card to China as part of an export ban intended to thwart the country from securing cutting-edge AI chips. 

Apple enthusiasts have been eagerly awaiting the arrival of a revamped 24-inch iMac, and the latest buzz suggests it might finally make its debut. It will likely be powered by Apple's in-house M2 and M2 Pro chips. Recent reports from Japanese Apple blog MacOtakara have shed light on Apple's plans for this anticipated iMac release. While it's no secret that Apple has been on a roll with its M-series chips, the 24-inch iMac is expected to bring some much-needed upgrades to the table. These enhancements are rumoured to include Thunderbolt 4 ports, the latest Bluetooth 5.3 technology, and support for Wi-Fi 6E. Moreover, Apple enthusiasts can look forward to having the option of choosing between M2 and M2 Pro configurations, 9to5Mac reported.

The limited space of a smartphone can often be daunting for companies as they have to work out new techniques to cram in as much technology and features as possible. One method Apple is reportedly employing in an attempt to free up space is the adoption of RCC or resin copper coated foils for iPhone PCBs. Unfortunately, one analyst claims that we are not expected to witness this change until the iPhone 17, and there are several reasons that prevent the company from transitioning to this material almost immediately.

AMD's AI segment will witness a tremendous "upturn" in the coming years since the prominent analyst Ming-Chi Kuo disclosed a "rapid growth" in the company's future revenue.

Apple's iPhone and Apple Watch are two of its products with an annual upgrade cycle. The company recently announced the iPhone 15 lineup alongside the Apple Watch Series 9 with a plethora of notable changes on the inside. Now, it is being reported that next year's Apple Watch models will bring little to no changes while marking the tenth anniversary of the wearable, potentially no iPhone X moment.

Apple announced the new iPhone 15 Pro and iPhone 15 Pro Max with a wide range of novelties and changes. The new models feature the same powerful chip, different from the standard models, to keep a performance gap. However, only the iPhone 15 Pro Max features a 5x tetraprism lens, while the standard model features an optical zoom lens from last year that features only 3x capabilities. A prominent industry analyst suggests that Apple is looking to offer the new tetraprims lens on the iPhone 16 Pro as well as the iPhone 16 Pro Max.

It has not even been one full month since the launch of the iPhone 15 series, and we are already receiving leaks around the next year's iPhone 16 series. A major leak has surfaced that claims that both the iPhone 16 Pro models may get the tetraprism lens that added the 5x zoom capability to the iPhone 15 Pro Max. This leak, if it comes true, will bring great delight to Apple users, as the iPhone 15 Pro missed out on this lens and those who prefer the smaller handset missed out on this new feature. This rumored development also points out that the earlier reported supply chain shortage for the lens might finally be over and Apple is now confident that the suppliers can meet the demand for two different smartphone models.

Hype has been steadily building for the imminent arrival of the Meta Quest 3, but an industry analyst has poured cold water over the impending launch with some shocking allegations about expected sales figures for the VR headset.

Apple's new iPhone 15 Pro models pack a lot of power thanks to the latest A17 Pro chip and upgraded RAM, Initial benchmarks of the A17 Pro reveal faster CPU and GPU performance. While the design and internal design are slightly tweaked, users have been reporting that their units are overheating. Apple is aware of the issue and has released iOS 17.0.3 with a fix for the overheating issue on the iPhone 15 Pro models. After testing the latest update, a user came to the conclusion that the issue had not been fixed.

Apple has finally released an update to fix the iPhone 15 Pro's overheating issue. The latest update is a rapid response from Apple considering the number of complaints users have filed over Apple's Support Community and Reddit. Apple has released iOS 17.0.3 for the iPhone 15 Pro and iPhone 15 Pro Max that were overheating for no reason at all.

In September, Apple launched its latest iPhone 15 series with massive upgrades and improvements and a price hike for the iPhone 15 Pro Max. Well, that is done and dusted and all the tipsters and analysts have quickly shifted their focus to the iPhone 16 price, release date, specs and more. Fans absolutely love the wild speculation that often come true! Now, with the iPhone 16, it will be interesting to see how Apple will be looking to launch a smartphone that outdoes the iPhone 15 series. Check out the rumoured price, specs, launch date, features, and more of the Apple iPhone 16.

The iPhone 15 Pro and iPhone 15 Pro Max use Grade 5 titanium instead of stainless steel, making both flagships lighter and better at dispersing heat than the previous material, according to Apple. The company has recognized the overheating problems that continue to plague the two models but states that the software and not the new design is the reason for this string of issues.

Apple's highly anticipated wearable spatial computer, the Apple Vision Pro, is set to hit the market in early 2024. However, reports suggest that the rumored budget-friendly version of this groundbreaking device may have been axed. Ming-Chi Kuo, a TF Securities analyst known for accurate Apple insights, has shared details that cast doubt on the original production plans.

Apple has been reported on multiple occasions to officially unveil the M3 later this year, and it will be the company’s second 3nm chipset after the A17 Pro. Unfortunately, the company’s demand for its next-generation SoCs will be below expectations as shipments of its MacBook and iPad lineup continue to fall, with an analyst reporting that the Work-From-Home (WFH) trend has run its course.

If the $3,499 price tag didn't give it away, the first-gen Vision Pro is for developers and early adopters, not the average consumer. Apple-watchers expected a second-gen version for the masses down the line, but supply chain issues may have killed the low-cost Vision Pro.

Apple's iPhone 15 Pro models launched with Apple's new A17 Pro chip that packs enormous computational and graphical performance. It was recently reported that the new chip is causing the device to overheat, even so much in some cases that it is unbearable to hold. However, a prominent analyst is now stating that the overheating issues on the iPhone 15 Pro models are not due to the A17 Pro chip but the internal design and the new titanium finish.

The iPhone 15 Pro Max’s tetraprism telephoto camera is reportedly arriving to the iPhone 16 Pro and iPhone 16 Pro Max next year, with a few changes. Unfortunately, with demand picking up and Apple apparently wanting to raise the lens specifications, it may increase production cost by 30 percent. At present, it is unclear if Apple will pass these increases on to customers in 2024, but let us discuss what we know at this stage.

For months, it was rumored that the new iPhone 15 Pro Max would feature a telephoto lens with 5X zoom. It was one feature that the Samsung flagships had, but the iPhone didn't. So, when Apple took to the stage at its Wonderlust event to unveil its newest iPhone 15 series, the announcement of a new tetraprism lens on the iPhone 15 Pro Max was a welcome move. However, Apple has limited this new lens to only the top-end iPhone this year, which has resulted in huge demand for the device, and it has been sold out till November in nearly all countries.

I know, I know. The iPhone 15 isn't out for another few days, and yet, the iPhone 16 rumor mill is already doing its thing. First out of the gate is a report about the next-gen iPhone's camera. Specifically, that more iPhone versions will incorporate the unique tetraprism zoom lens Apple just added to the iPhone 15 Pro Max, which allows the phone to shoot at up to 5x optical zoom.

It has only been a week since the iPhone 15 series went official, and people are still waiting to receive their devices. But it turns out that Apple has already started preparing for the iPhone 16, and based on some new and trusted information, it appears that the iPhone 16 Pro, in particular, is going to receive a feature that has previously been exclusive to the Pro Max.

The new iPhone 15 Pro Max is a big hit! People want it more than the iPhone 14 Pro Max, according to analyst Ming-Chi Kuo. But here's the catch – it's taking a long time to make. Just a few days after Apple released their latest iPhones on September 12, it turns out that the iPhone 15 Pro Max is the one everyone is talking about. This is great news for Apple, but there are some challenges they need to handle.

Apple unveiled the iPhone 15 series on September 12, much to the delight of Apple fans around the world. Its newest iPhone series features notable upgrades over its predecessors. Dynamic Island, which was introduced with the iPhone 14 Pro models, is now standard across all iPhone 15 models. Moreover, Apple has also replaced its proprietary lightning connector with a USB Type-C port. Action button, titanium frame, and periscope camera are just some of the other notable changes this year.

It was previously reported that Apple will host another event in the October to November time frame where it will see fit to announce the new M3 MacBook models as well as new iPad models. Last week, it was coined that the company will only launch the iPad Air in October with the new M2 chip while the M3 MacBook Air models will see daylight next year with the M3 iPad Pro models. Now, a prominent analyst suggests that Apple will not launch any iPad model this year.

Tech giant, Apple is all set to unveil the much-awaited iPhone 15 series at its “Wanderlust” event today.

Apple is preparing to launch the iPhone 15 lineup in a few days with major changes coming on all four models. The company's Wonderlust event is scheduled to take place on Tuesday, September 12. It was previously reported that the company will host another in October or November where it will see fit to announce the new M3 MacBook Air and MacBook Pro models. Now, the company is only expected to update its iPad Air lineup with an M2 chip while iPad mini 7 and M3 iPad Pro announcements will be reserved for another day.

Intel's next-gen 18A node has garnered immense interest from the industry, with an analyst citing that ARM might be one of the first customers utilizing the new process.

Apple is expected to unveil its new iPhone 15 series next Tuesday, 12 September at its Apple Event in Cupertino, California.

It is a terrible day for Apple and Qualcomm, as both companies lost significantly in share price and market value following news that China banned the use of iPhones among government employees. While the San Diego chipset maker was effected by the ban, its share price down was also due to a report doing the rounds that Huawei will exclusively switch to Kirin SoCs in 2024, leading to up a loss of 60 million silicon orders for Qualcomm, translating into revenue that is reduced by the billions.

The U.S. sanctions may have forced Huawei into a corner as far as its smartphone business is concerned, but the Chinese firm has remained relentless and managed to circumvent those trade limitations with the Kirin 9000S, its first custom SoC that materialized after a brief hiatus and is found in the newly released Mate 60 Pro 5G.

In a groundbreaking move, Apple is looking to revolutionise its manufacturing process by incorporating 3D printing technology for its upcoming Apple Watch Series 9 and the Apple Watch Ultra.This change might also come to iPhones and iPads in future. Bloomberg columnist Mark Gurman reports that this innovative approach promises to reduce material usage and production time, marking a significant shift from traditional CNC manufacturing methods.

Apple's upcoming iPhone 15 series is creating a buzz, and recent news has unveiled some unexpected surprises regarding its release. Ming-Chi Kuo, a well-known analyst, has shared some interesting insights in a blog post. He believes that the iPhone 15 Pro Max, the priciest of the bunch, will make up a whopping 35–40% of early iPhone 15 sales when it hits stores in September. What's causing the shockwaves? Well, two main reasons.

With the highly anticipated 2023 Apple Event scheduled to take place on September 12th, tech enthusiasts and Apple fans are counting down the days to the grand unveiling of the latest iPhone lineup.

The most awaited Apple launch date has finally been announced and fans are all excited about the introduction of the iPhone 15 series. This year, the event has an interesting tagline “Wonderlust”, which is creating a buzz among the people who are planning to buy the new generation of iPhone. Ahead of the actual iPhone 15 launch event, we have come across various leaks and rumours about the iPhone's specs, design, camera, etc. So, let's recall some of the rumoured camera specs of the iPhone 15 that may actually be announced during the launch.

In anticipation of its highly awaited iPhone 15 event scheduled for September 12, Apple enthusiasts worldwide are gearing up for the tech giant's next big reveal. The event's tagline, "Wonderlust," has sparked curiosity and excitement, hinting at the remarkable innovations in store. However, recent insights shared by Apple analyst Ming-Chi Kuo shed light on the production journey of the iPhone 15 and iPhone 15 Pro models, revealing a few bumps in the road that Apple has been navigating with its customary diligence.

The date is set for the launch of the iPhone 15 series after Apple confirmed that its ‘Wonderlust' event will take place on September 12. Among all the models, this year a special focus is on the iPhone 15 Pro Max due to the huge list of rumored upgrades it may feature. A periscope zoom lens that can take its optical zooming capabilities to 5X-6X is being considered by many experts as the game changer. However, all these improvements are also expected to come at an increased price. So, what can the iPhone 15 Pro Max price be? Let us take a look.

Apple's iPhone 15 launch is less than two weeks away and we are hearing a plethora of details on how the device will look like. Last year, the iPhone 14 Pro models came with a plethora of changes and a new Dynamic Island technology on the front. This year, the company is planning to revamp the external design of the device with a new titanium finish which could offer a brand-new brushed look to the devices. However, an analyst is now reporting that the iPhone 15 Pro Max could launch with a tight supply compared to other models.

Yesterday, Apple officially confirmed the dates for its September event and revealed that this year's event will take place on September 12. The biggest Apple event of the year has been named ‘Wonderlust' this time, and it is expected to unveil the new iPhone 15 series and Apple Watch Series 9. The new iPhone 15 series is likely to ditch the Lightning port in favor of the USB-C port, as per reports. Now, new leaks are suggesting that AirPods may get an update to sport a USB-C-compatible charging case. The new AirPods could also be unveiled during the event.

The iPhone 15 Pro Max, which is likely to be the top-end model in Apple's next iPhone series, could also become its best-selling one. The launch of the iPhone 15 series is on the horizon, and rumours are now continually surfacing. Apple's next iPhone series is expected to feature four models - iPhone 15, iPhone 15 Plus, iPhone 15 Pro and iPhone 15 Pro Max. It will debut at the Apple event that is likely to be held on September 12.

The most awaited Apple event is expected to commence on September 12 or 13, 2023. However, the exact date still remains a mystery as no official announcement has been made by the company yet. This year's launch event includes various new products that are expected to be launched alongside the new generation iPhone 15 series. Check out the list of expected Apple products that will be launched with the iPhone 15 series.