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How Forza Motorsport Evolved Into a 'Racing Platform for the Future'
21.09.2023 - 20:21 / ign.com
2019 was some year. Baby Yoda. The end of Avengers and Game of Thrones. Two separate Fyre Festival documentaries. The first documented case of COVID-19. Suffice to say, there was… plenty going on. In fact, just about all we didn’t get in 2019 was a new instalment of the Forza Motorsport series.
We were due for it, so to speak. Since the arrival of the original in 2005, a new Forza Motorsport had dependably arrived every two years – across three generations of Xbox console hardware – for over a decade. But there would be no Forza Motorsport in 2019, despite the fact it had been two years since the launch of 2017’s Forza Motorsport 7. There’d be no Forza Motorsport in 2020, 2021, or 2022 either.
Building the next evolution of the Forza Motorsport series was going to take time, because the next evolution of the Forza Motorsport series had to be more than just a product. It was going to be a platform.
“We supported Forza Motorsport 7 more than we had any of the previous Motorsports,” explains Forza Racing Franchise Creative Director Dan Greenawalt. “So there were a lot of updates, there were changes – both free and paid. We really supported that game. And you could see the trend from Horizon 4 and into Horizon 5, and Horizon 3 even, where there’s just more supporting of our games going on.”
“We made some pretty fundamental changes in Forza Motorsport 7. Some based on fan feedback and reaction, and some based on things we wanted to do. But looking at Forza all up, we believed there was a new chapter; there was a time to turn the page.”
According to Greenawalt, it was time to embrace what made the Motorsport and Horizon pillars of Forza special in their own separate ways. The answer was to celebrate Forza Motorsport’s focus on skill and competition by crafting it into a competitive “racing platform for the future” that can evolve with its audience.
It’s important to note that, as far as Turn 10 is concerned, Forza Motorsport’s growth into a platform means taking the traditional Forza Motorsport formula and using it as the foundation for a growing world of racing – not turning the long-running racing sim into a typical live-service game. Don’t expect a limited set of content and salvoes of battle pass mumbo jumbo to follow here.
“Our approach right now is not to make a games-as-a-service,” stresses Greenawalt. “This is a massive game, and it’s launching for a $70 price, and there is a premium add-on. This is a massive AAA launch, so it’s not actually becoming a, ‘Hey, launch small and build over time.’ It’s not a service game. This is a AAA game.”
“The thing is it’s being supported with a backend that is more connected than ever, and gamers are more connected now. So we’re able to basically do both. We can have a
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