NVIDIA's GeForce RTX 40 GPUs, including the RTX 4060 Ti, are experiencing some major supply issues, leading to increased prices.
NVIDIA GeForce RTX 4060 Ti Sees Widespread Supply Shortages, RTX 40 GPUs See Price Hikes In China
It is reported by Chinese Board Channels that mid-range NVIDIA GeForce RTX 40 "Ada" GPUs are in high demand, especially the RTX 4060 Ti, and with supply chain bottlenecks, it is anticipated that we might see a cumulative increase in pricing, with an estimated 10% bump.
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Now the reason behind this situation is quite obvious. The GeForce RTX 4060 Ti serves as a great entry-level GPU for gamers out there, and the GPU's hype in China has seen a massive rise as well, which is the primary factor behind the sudden demand.
However, it is disclosed that the supply has been restricted to conservative levels, and it is reported that AIB shipments have been confined to as low as 50 units, which has created a disparity, ultimately transitioning into inflated prices, and with this, one should expect a significant increase in market prices, especially in mainland China.
Manufacturers such as MSI and ASUS have already started to implement gradual price increments, starting last month, and even continue to do so, to capitalize on the demand and supply situation. If you are in for a mid-range option, now probably won't be the right time if you opt for an NVIDIA GPU.
This development certainly doesn't mean that we will witness the same effect on global markets, and instead, prices in regions such as the US and Europe are in an inconsistent downfall, with the majority of the GPU variants under regional MSRPs. The situation is indeed stricken in China and with the country being under the influence of US sanctions, such shortages are expected as they reflect market sentiments.
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