tech.hindustantimes.com
14.08.2023 / 08:08
Exodus at Threads as platform loses 80% of its active users
In early July, Meta Platforms launched the Threads app, a new text-based social media app aimed at capturing the essence of real-time interactions. With a massive launch and an influx of Instagram users transitioning to Threads, the initial excitement was amazing. In fact, Threads was quickly dubbed as a "Twitter-killer". However, this enthusiasm was short-lived, as the app's active user base experienced a steep decline soon after its launch even though it had broken many records initially.