Chinese regulators have announced far-reaching curbs on monetisation and reward systems for online games, in a move that has wiped almost $80 billion from the market value of the world's biggest videogame publisher Tencent and their rival NetEase. Under the new government restrictions, which are pending final approval, online games in China will be banned from giving players rewards for logging in every day, spending money within the game for the first time, or spending money several times consecutively.
GOG’s Urszula Jach-Jaki discusses game preservation and the business of retro
04.12.2023 - 22:43 / destructoid.com
Game preservation is a topic close to my heart. For me, video games never age. I spend just as much time playing games from decades ago as I do with modern titles. My favorite games are the ones I’ve never played before, and that isn’t exclusive to the future.
Accessibility is therefore important, especially when it comes to PC titles where changes in operating systems, graphical processing, and even monitor resolutions have rendered a lot of old titles unplayable on modern setups. GOG has, for a long while now, been an important fixture to people like me. It provides easy access to retro titles from the DOS and early Windows days in formats that are typically simple to get working with minimal configuration.
Typically.
Recently, I’ve been interested in what drives the business of retro games. Is preserving old games on new platforms viable from a business standpoint, or is it always just a matter of passion? I got the chance to speak with Urszula Jach-Jaki, Managing Director at GOG, to dig deep into the details.
There are only so many classic titles still up for grabs these days. Some might argue that the most important titles of yesteryear are still accessible, but that’s proveably bupkiss. Some large, significant publishers like EA and Warner Bros. hold on tightly to some of their most significant titles in their backlog. EA is perhaps the most vexing, as titles like SimCity or even The Sims aren’t readily available on even their own storefront.
I asked Jach-Jaki if GOG has tried working with these companies and why they’re so tight-fisted with their properties. “We can cite a few examples of well-known franchises that were not initially available in digital distribution,” they responded. “Thanks to our efforts, a re-release became a reality – Diablo, for example. However, it’s always the publisher’s decision, and we can only provide them with convincing arguments.
“There could be various reasons behind not releasing well-known titles. Sometimes, it’s due to intellectual property ownership issues, with the publisher uncertain about whether they own 100% of the rights to the property (and proving this can be quite complex), or they simply lack the capacity to work on the old build and re-release the game on modern systems.”
There’s also the theory that the availability of games that have newer iterations, such as The Sims, would have their sales cannibalized by older, cheaper versions. However, SimCity has the 2013 version, but you can still purchase SimCity 2000, so the validity of the assumption is questionable.
For that matter, I wondered what games are actually fit for re-release. Specifically, how does GOG estimate the profitability of re-releasing old titles. “The key metrics we assess before
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