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Square Enix announces new medium-term business plan – “Square Enix Reboots and Awakens: 3 Years of Foundation-Laying for Long-Term Growth”
13.05.2024 - 07:55 / gematsu.com
Square Enix has announced the establishment of a new medium-term business plan covering the fiscal year ending March 31, 2025 through the fiscal year ending March 31, 2027, which it calls “Square Enix Reboots and Awakens: 3 Years of Foundation-Laying for Long-Term Growth.”
The goal of this business plan is to overcome the challenges faced in its previous medium-term business plan, including low profitability of its high-definition games sub-segment, a slowdown in the games for smart devices and PC browsers sub-segment, insufficient franchise-by-franchise portfolio management, and some gaps in Square Enix’s management infrastructure.
The four pillars of its new business plan are as follows:
PillarInitiative(1) Enhance productivity by optimizing the development footprint in the Digital Entertainment (DE) segment.Focus on development of titles delivering “Fun” that only the Group can create and build the development structure.(2) Diversify earnings opportunities by strengthening customer contact points.Shift to a multiplatform strategy. Building continuous customer contact points of our titles by stepping up digital sales. Create the interaction with customers by increasing sophistication of publishing function. Generating the opportunity of new revenue by offering IP across a range of entertainment experiences.(3) Roll out initiatives to create additional foundational stability.Rebuild overseas business divisions from the ground up. Introducing policies on organization and human resource allocation in Japan. Enhance business infrastructure by implementing PDCA cycle in a timely and appropriate manner.(4) Strike a balance between shareholder return and growth investment when allocating capital.Earmarks a maximum of ¥100 billion for total strategic investments over a three-year period (¥20 billion earmarked for share buybacks for the next one year).By driving a new medium-term business plan, we will shift from quantity to quality and evolve to deliver a variety of contents that ensure “Fun” all over the world.The full breakdown of each pillar is as follows:
Further information is available via Square Enix’s medium-term business plan presentation.
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